perception

“advertising affects the customer's perception of a product” -  

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perception

  1. noun, the act or the effect of perceiving
  2. noun, insight or intuition gained by perceiving
  3. noun, the ability or capacity to perceive
  4. (and 3 more)

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Collins English Electronic Dictionary - Digital Edition: 2008 © HarperCollins Publishers 2008

 

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  1. advertising affects the customer's perception of a product

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Synonyms

intelligence, acuity, aware, understanding, sense, impression, feeling, idea, taste, notion


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